Thursday, September 10, 2009

Why two Rubber Souls?







Yesterday, 9/9/09, was an anointed Beatles Day because of the dual release of the remastered Beatles albums and the Beatles Rock Band video game. More on those two items in future blogs.

My friend and spiritandsong.com colleague, Robert Feduccia, had asked me why there were two versions of Rubber Soul, the Beatles' landmark 1965 album that was the first sign of their maturing songcraft. I was somewhat amused by that question because it showed how young my friend really is! (Or, maybe how old I really am!) Anyway, here is my explanation.

Capitol Records is the American affiliate of Britain's EMI record label. Both sides of the Atlantic had their own peculiar standards for record production and track listing. Capitol, which originally rejected the Beatles as being "too British," ate crow when the group hit it big on the Ed Sullivan Show on February 9, 1964. But rather than simply re-release the British LP With the Beatles (the group's then-current chart topper in the UK), Capitol decided to milk the Beatles for all they were worth. They renamed the album Meet the Beatles and removed several tracks to make room for some hit USA singles, namely "I Want to Hold Your Hand" and "I Saw Her Standing There."

A major difference in philosophy: UK record labels didn't believe in including hit singles on albums. American labels thought that was ridiculous and saw the hit single as the way to entice buyers into buying the whole album, even though they might already have bought the 45. Also, British albums had more tracks than American albums. Hence, ever since Meet the Beatles, Capitol had to take all the removed tracks and put them onto another album, with more hit singles tacked on to fill it out and sell it. So in the USA we had The Beatles' Second Album which consisted of the removed With the Beatles tracks plus the "She Loves You" hit single. The Beatles' Second Album did not exist in the UK.

And so it went for several years. Capitol removed some tracks from the British A Hard Day's Night and included them in Something New (the group's third Capitol album) along with some tracks from British EPs that were not available in the USA ("Slow Down," "Matchbox").

EMI released Beatles for Sale. Capitol cannibalized that into Beatles '65 and included the hit singles "She's a Woman" and "I Feel Fine" (my absolute FAVORITE grade school hit, BTW).

EMI released Help! and Capitol regurgitated that into two albums: Help! (USA) and Beatles VI, which also included some leftover Beatles for Sale tracks.

Most insidious was Capitol's splitting of Rubber Soul and Revolver into THREE albums: Rubber Soul (USA), Revolver (USA), and Yesterday and Today, which included all the removed tracks from the the two British LPs plus the monster USA hit single "Yesterday," which, BTW, was NEVER released in Britain as a single. Paul's timeless solo ballad was a uniquely American phenomenon.

Needless to say, the Beatles were not pleased with Capitol's permutations, especially with Rubber Soul and Revolver since those two albums were the beginning of their emergence out of the box of their boy band image. By the time Sgt. Pepper's Lonely Hearts Club Band was produced, the group demanded that Capitol release their psychedelic masterpiece exactly as they mastered it -- or they wouldn't give it to Capitol at all. Thankfully, Capitol caved, and every Beatles album since Sgt. Pepper was the same on both sides of the Atlantic.



In fairness to Capitol, I will tip my Beatles wig respectfully to them for two major reasons: 1) Capitol added more reverb to the vocals to match American standards; and 2) Capitol turned up McCartney's bass to meet American standards. Lennon was the one who complained loudly about Capitol's cannibalism, but he did praise the American label's bass volume. "Why can't EMI turn Paul up more like in America?" he used to complain to the British engineers.

Reference point: Compare the EMI and Capitol versions of "And I Love Her." The song is great on EMI, of course, but on Capitol, Paul's bass has such presence and his vocals shine with effervescence.

Anyway, long story short, Capitol did kinda rip off the American fans with their cannibalism, but they more than made up for it with their solid remastering. And, the American track order is what we 1960s kids grew up with, and that's valid. I still cringe when I hear "Drive My Car" as the first track on "Rubber Soul." I prefer "I've Just Seen a Face" as that album's Gathering Song. :-)

I CAN'T WAIT to get my hands on the new remixed/remastered CDs!


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